Multimedia star Anne Curtis has long been one of the most admired faces in Filipino entertainment. Known for her work across television, film, fashion, and live events, she continues to excel as a noontime host, blockbuster star, fashion icon, wife, and mother. Despite her demanding schedule, she consistently maintains a fresh, smooth, and radiant appearance, making her the ideal ambassador for EMFACE®.
To officially introduce this partnership, BTL Aesthetics Philippines gathered distinguished clinics, doctors, and beauty enthusiasts for a special launch event held on June 2, 2026, at Fairmont Makati. The evening featured insightful discussions about Anne Curtis’ experience with the treatment and highlighted the innovative technology behind EMFACE®.
Anne Curtis Becomes the Face of EMFACE®
For BTL Aesthetics Philippines, Anne Curtis embodies the qualities that define the EMFACE® brand: confidence, authenticity, and effortless beauty.
“EMFACE® is already a coveted treatment in the Philippines, but far more than that, we’re exceptionally proud of having Anne represent us,” shared Ludovico Perez Jr., General Manager of BTL Aesthetics Philippines.
The brand officially unveiled Anne Curtis through a sleek campaign video featuring rapid, fluid camera movements paired with intimate beauty shots. The presentation emphasized the smooth contours and defined features of her face while showcasing the lifting and rejuvenating benefits of EMFACE®.
“This partnership is special for me because EMFACE® aligns with how I approach beauty, feeling confident, looking refreshed, and all the while still looking like myself,” said Anne.
As someone whose career often requires long working hours and a packed schedule, she emphasized how seamlessly the treatment fits into her lifestyle.
“I like how I can immediately go back to my day after the treatment. Having a treatment that I can do for just 20 minutes is a game-changer!”
What Is EMFACE® and How Does It Work?
EMFACE® is a breakthrough device created by BTL Aesthetics, a global leader in medical and aesthetic technologies known for developing non-invasive machines used for body and facial sculpting, muscle building, and skin tightening.
The company developed EMFACE® as a non-invasive facial rejuvenation treatment that combines patented HIFESTM (High-Intensity Facial Electrical Stimulation) and Synchronized RF (Radiofrequency) Technology. Through this innovative combination, the device stimulates facial muscles while helping firm and tighten the skin.
The treatment is designed to target areas including the jawline, cheeks, chin, and forehead. Because it does not require needles or surgery, EMFACE® has earned the title “the effortless lift.”
Each session takes only 20 minutes and is designed to provide facial toning and rejuvenation without downtime. Patients can immediately return to their daily activities following treatment, making it a convenient option for individuals seeking aesthetic enhancement without invasive procedures.
Experts Explain the Benefits of EMFACE®
During the event, leading dermatologists discussed how the technology works and who may benefit from the treatment.
Dr. Jonathan Nevin Yu, a highly-trained and board-certified dermatologist, explained, “Think of it as a facial workout and skin treatment happening at the same time. It combines two technologies that target both the skin and facial muscles in one treatment.”
The discussion highlighted how the treatment addresses both facial muscles and skin quality simultaneously, providing a unique approach to facial rejuvenation.
Dr. Lisa Mangubat, a dermatologist and dermatologic surgeon, shared, “The treatment can be literally for everyone! It can be great for people in their 30s who want to stay ahead of aging, mature patients who want to help with age-related changes, and even those who have gone through a rapid weight loss who need help toning up their face.”
Their insights helped attendees better understand the versatility of EMFACE® and its potential benefits for a wide range of patients.
BTL Aesthetics Philippines Brings Together the Aesthetic Community
Beyond the ambassador reveal, the event served as a gathering for members of the aesthetic community. Attendees participated in educational discussions led by respected industry experts while recognizing leading clinics certified to offer EMFACE® treatments.
“At BTL Aesthetics Philippines, we believe leadership goes beyond bringing world-class technology. It’s also about standing behind our clinics through education, support, and helping you deliver excellent patient experiences,” said Ludovico.
The event reinforced BTL Aesthetics Philippines’ commitment to supporting its network of clinics while promoting innovation, education, and patient-centered care.
With Anne Curtis serving as the brand ambassador, EMFACE® continues to position itself as a treatment that complements busy lifestyles. The partnership highlights how non-invasive facial rejuvenation technology can provide a convenient option for beauty enthusiasts and individuals who prefer treatments without needles or surgery.
The EMFACE® treatment is currently available in over 27 clinics nationwide, providing excellence, patient care, and smart technology for patients across the country.
