The Bose In The Home launch showcased an afternoon powered by vibrant vibes, crisp music, and powerful bass that demonstrated how premium audio can transform everyday listening experiences. Whether at a club, a house party, or in the comfort of home, the event highlighted Bose’s commitment to delivering immersive sound without boundaries. Through the introduction of the Bose In The Home Collection, the brand showcased new technologies designed to elevate movies, music, games, and everyday entertainment.
The latest collection integrates TrueSpatial Technology, CustomTune Technology, and CleanBass Technology to deliver powerful cinematic sound straight into the home. Featuring the new Bose Lifestyle Ultra Soundbar, Bose Lifestyle Ultra Speaker, and Bose Lifestyle Ultra Subwoofer, the lineup is designed for those looking to enhance their home entertainment setup with immersive and balanced audio.

A Revolutionary Launch for Bose Philippines
For Mr. Willie So, Vice President of Business Development & Operations at Eleksis Marketing Corporation, great sound transforms great experiences. That philosophy has defined Bose in the Philippines over the past three decades and continues with the introduction of the Bose In The Home Collection.
True to its name, the collection is composed of three new lifestyle and home audio products: the Bose Lifestyle Ultra Soundbar, Bose Lifestyle Ultra Subwoofer, and Bose Lifestyle Ultra Speaker. Created for those who enjoy unwinding with movies, games, or music after a long day, the collection is designed to bring immersive, high quality sound into everyday living spaces.
With the addition of advanced audio technologies, Bose continues to focus on creating listening experiences that adapt to different homes and lifestyles while maintaining premium sound quality.




The Music Speaks for Itself
The launch event allowed guests to experience the new products firsthand through an interactive Spotify Jam, where attendees queued their favorite songs and took turns becoming the event’s DJ. Throughout the afternoon, the Bose Lifestyle Ultra Speaker and Bose Lifestyle Ultra Soundbar demonstrated their capabilities in real time, allowing guests to experience the collection’s performance across different music genres.
Bose Lifestyle Ultra Speaker Delivers Room-Filling Sound
Despite its compact size, the Bose Lifestyle Ultra Speaker delivered an impressive performance throughout the event. Its unique three speaker design, consisting of two front facing speakers and one up firing speaker, produced crystal clear highs and deep bass that filled the venue with immersive sound.
The speaker also showcased its versatility. Users can pair two speakers together or connect multiple speakers to create a larger listening experience. Its AUX inputs also make it compatible with CD players, turntables, and other supported devices, giving users more ways to enjoy their favorite music.
The demonstration highlighted how the speaker combines a compact form factor with room filling performance, making it suitable for different listening environments.
Bose Lifestyle Ultra Soundbar Creates Immersive Audio
The Bose Lifestyle Ultra Soundbar also stood out during the event by bringing greater depth and clarity to every track played.
Equipped with Dolby Atmos decoding and TrueSpatial Technology, the soundbar creates dynamic multichannel sound that makes music come alive. Its CustomTune Technology automatically adjusts the sound according to the room and the soundbar’s position, helping deliver a balanced and optimized listening experience.
To complete the demonstration, Bose paired the soundbar with the Bose Lifestyle Ultra Subwoofer. Featuring CleanBass Technology, the subwoofer delivered crisp immersive sound and powerful bass that could be felt throughout the venue, maintaining the energy of the event from start to finish.

Amping Up Your Listening Experience
As the music faded and the event came to a close, guests left with a clear impression of how the Bose In The Home Collection is designed to transform everyday listening at home.
The Bose Lifestyle Ultra Soundbar delivers lush cinematic sound for movies, music, games, and everyday entertainment. Powered by TrueSpatial Technology, it creates dynamic multichannel audio that fills the room. Its CustomTune Technology adapts the soundbar to its surroundings and placement, helping ensure that music, movies, and everyday listening remain crisp, balanced, and optimized.
The Bose Lifestyle Ultra Soundbar is available in Black and White Smoke.
For those with limited space, the Bose Lifestyle Ultra Speaker offers a compact solution without compromising performance. Designed with two front facing speakers and one up firing speaker, it creates an immersive listening experience that makes music feel larger than life despite its size.
Its flexible setup allows users to connect multiple speakers while its AUX inputs provide compatibility with CD players, turntables, and other supported devices, offering more ways to enjoy music.
The Bose Lifestyle Ultra Speaker comes in Black, Driftwood Sand, and White Smoke.
Completing the collection is the Bose Lifestyle Ultra Subwoofer, which features CleanBass Technology to deliver clear music and powerful bass while minimizing worries about resonance. Bose describes it as its most powerful wireless subwoofer to date.
The Bose Lifestyle Ultra Subwoofer comes in Black and White Smoke.

Bringing Premium Home Audio to Everyday Living
The Bose In The Home Collection highlights Bose’s continued focus on bringing immersive home audio experiences to everyday living. Through the Bose Lifestyle Ultra Soundbar, Bose Lifestyle Ultra Speaker, and Bose Lifestyle Ultra Subwoofer, the collection combines innovative technologies with versatile designs to deliver powerful sound for movies, games, music, and more.
Great listening can start In The Home. Tune in with Bose Philippines to learn how the Bose In The Home Collection can give music a boost.