Breathe Easy, Live Fresh: TCL FreshIN 2.0 Fresh Air Conditioner – The New Standard for Comfort and Healthy Living

Introducing the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner

By Iconic MNL
7 Min Read
TCL Brand Manager Joseph Cernitchez with TCL Brand Partners for CoolPro | FreshIN 2.0 Coleen Garcia and Sarah Lahbati

To celebrate its 24th year, TCL, a leading consumer electronics brand and one of the world’s top two TV brands, recently unveiled its most innovative air conditioner yet, the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner, at a media launch event held at the Orchard Ballroom, Ascott Hotel BGC.

TCL Highlights Growth and Commitment to Innovation

TCL Chief Operating Officer Loyal Cheng welcomed media guests and shared the company’s growth and success over time. “In the past, TCL has always been known for its televisions,” he said. “But lately, it has been a surprising development that our Air Conditioner products have also risen to popularity in the Philippine market. I would also like to say that the average growth rate of our AC business has reached an amazing 60%. This inspires us to strive to better ourselves in bringing more innovative and better products to the Filipino people.”

Mr. Loyal Cheng, Chief Executive Officer TCL Electronics
Mr. Loyal Cheng, Chief Executive Officer TCL Electronics

Introducing the TCL CoolPro | FreshIN 2.0 Breathe+

The event transformed into an informative session when Mr. Bert Cheung, Product Manager for TCL Air Solutions Technologies, presented the key benefits of the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner. “At TCL, we accepted one mission. We want our customers to experience a healthier life by letting them breathe and enjoy nothing but fresh and clean air. With the new TCL CoolPro | Breathe+, your family will enjoy and be assured of breathing healthy and fresh air all the time, you are assured of its superior cooling comfort, eased up by its advanced AI full DC inverter technology and convenience by its IoT capability that is flexible to either Google or Alexa home IoT ecosystems. All these features and benefits came from the years of dedication by my fellow engineers at TCL to bring the Filipino people nothing but the best yet friendly to the pocket of everyone.”

Mr. Bert Cheung- Product Manager for TCL Air Solutions Technologies
Mr. Bert Cheung- Product Manager for TCL Air Solutions Technologies
TCL FreshIN Fresh Aircon TCL PH Product Manager for Air Solutions Technologies Mr Bert Cheung and Sales Director for Business Development and Diversified Products Mr Jay Guanzon
TCL PH Product Manager for Air Solutions Technologies Mr. Bert Cheung and Sales Director for Business Development and Diversified Products Mr. Jay Guanzon

Celebrity Moms Experience the FreshIN 2.0 Difference

The launch event sparkled with the attendance of two top celebrity moms and fashion icons who are TCL Brand Partners for CoolPro | FreshIN 2.0, namely Sarah Lahbati and Coleen Garcia-Crawford. In a Q&A session, both shared their personal experiences with the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner.

Both actresses offered insightful commentary from a mom’s perspective, highlighting the significance of comfort and air quality in establishing a healthy home for families. Sarah and Coleen also praised TCL for its dedication to sustainability and innovation during the interview portion of the launch event. FreshIN 2.0’s sophisticated air filtration technology and simple interface were emphasized as significant features, which they felt would be especially helpful for homes containing children.

TCL Brand Partners for CoolPro FreshIN 2.0 Coleen Garcia
TCL Brand Partners for CoolPro FreshIN 2.0 Coleen Garcia

Coleen enthused, “I want only the best for my son, Amari. That’s why even the air that comes out of the ACs, I’m still going to be strict that it’s pure and healthy. It’s amazing that the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner has a Visible Air Quality Display that allows you to immediately know the current indoor air condition. The color code quickly allows you to assess whether the air quality in your room is at optimal levels.”

TCL Brand Partners for CoolPro FreshIN 2.0 Sarah Lahbati
TCL Brand Partners for CoolPro FreshIN 2.0 Sarah Lahbati

Sarah also praised the advanced features of the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner. “I am very impressed with its ‘Smart Control’ feature, which enables me to adjust the temperature within my household from any location using either the TCL Home App or simple voice commands. For instance, I can activate my air conditioner before entering my room by instructing Google Home.”

TCL’s Commitment to the Future

TCL’s commitment to making consumers’ lives easier was further emphasized by Mr. Jay Guanzon, TCL PH Sales Director- Business Development and Diversified Products in his closing remarks.

“Here at TCL Philippines, our mission has always been to Inspire Greatness,” Mr. Jay Guanzon emphasized in his closing remarks. “We strive to achieve this by continuously offering innovative and design-enhanced products that bring joy to consumers’ lives. However, our journey doesn’t end here. We are committed to bringing even more innovation to the table, not just in terms of AC products but also in appliances in the near future. So stay tuned and keep your eyes peeled for what’s to come.”

TCL Philippines with TCL Brand Partners for CoolPro FreshIN Coleen Garcia and Sarah Lahbati
(L-R) TCL PH Sales Director for Brown Lines Cyd Montebon, Sales Director for Business Development and Diversified Products Jay Guanzon, TCL PH Chief Executive Officer Loyal Cheng, TCL PH Product Manager for Air Solutions Technologies Bert Cheung, TCL PH Marketing Head Shae Yu Xiaoling, TCL Brand Manager Joseph Cernitchez with TCL Brand Partners for CoolPro | FreshIN 2.0 Coleen Garcia and Sarah Lahbati

Introductory Promo Offers

As an introductory promo offer starting April 1-May 31, 2024, TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner Split Inverter will be priced at Php 50,995 for the 1HP variant, while the 1.5 HP variant is at Php 54,995. For the window type TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner, the 1 HP model is priced at Php 25,995, and a 1.5 HP model, at Php 27,995

The TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner is now available at all authorized TCL dealers nationwide. Visit the TCL website for more information.

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