Canon Marketing Philippines strengthens its support for Filipino students by providing cost-effective and reliable printing solutions tailored for academic life. At a recent media event held at Marco Polo Ortigas, the company showcased its PIXMA and MAXIFY MegaTank printers, highlighting how these models make printing more convenient, affordable, and accessible. Through its ongoing “Print Your Way to A+” campaign and the upcoming Campus Tour 2025, Canon continues to find innovative ways to ease student workload while maximizing budget efficiency.
The event marked the launch of several student-centric initiatives, including reduced ink prices and an expanded rewards system. These changes are designed to help students and parents stretch their resources while ensuring they have access to quality printing tools. According to Canon, students can now redeem Canon Rewards points at over 400 merchants nationwide through Giftaway e-gift certificates, adding practical value that goes beyond just printing needs.
Canon executives also gave a live demonstration of how to use the Canon App to track reward points and convert them into usable vouchers for daily expenses. With many students juggling tight budgets, this added functionality delivers both convenience and savings.
During the hands-on segment of the event, media personnel and student leaders from various universities had the chance to test Canon PIXMA and MAXIFY MegaTank printers. The features that stood out for academic use include wireless connectivity, duplex (two-sided) printing to save paper, and compact builds ideal for limited study areas. The MAXIFY MegaTank printers, in particular, offer high-yield ink systems capable of producing up to 21,000 color pages or 9,000 black pages when set to economy mode, making them especially useful for students managing high-volume printing needs.
“We recognize that students face increasing academic demands while managing limited resources,” said Anuj Aggarwal, CEO & President of Canon Marketing Philippines. “Through this back-to-school campaign, we engage directly with students and show them how our printers are made to meet their evolving needs—from document printing to creative projects.”
To further improve product accessibility, Canon also announced its Ink Bundle Promo. Select PIXMA MegaTank models—including the G2730, G3730, G4770, G3780, and G4780—now come bundled with a free set of GI-71s inks, available until September 30, 2025. Alongside this promo, Canon Marketing Philippines introduced significant price drops on ink bottles, making quality printing more affordable for a larger number of students.
The event also emphasized the importance of mental wellness in student life. Canon invited registered psychologist Riyan Portuguez, widely known as “Your Millennial Psychologist,” who spoke on the connection between mental health and academic success. Her participation aligned with Canon’s broader approach to supporting students holistically, recognizing that academic tools must be complemented by emotional resilience to truly succeed in school.
Canon’s Campus Tour 2025 is a key extension of this campaign. The tour recently kicked off at De La Salle University and will continue over the next two months with stops at several major institutions:
- July 3-4: Centro Escolar Integrated School
- July 9-10: De La Salle-College of Saint Benilde, Taft Campus
- July 23–24: FEU High School
- Week of August 4: University of Santo Tomas
- Week of August 11: Assumption College
- Week of August 18: Ateneo de Manila University
- Week of August 25: Miriam College & Lyceum of the Philippines University
At each campus, students can participate in interactive sessions, including live printer demos and creative output workshops using Canon products. These events aim to help students discover how Canon’s technology can assist not only in printing schoolwork but also in executing creative projects with ease.
For those interested in attending or following Canon’s Campus Tour 2025, more details are available on the official website. Canon Philippines also shares updates through its Facebook and Instagram channels.
Canon remains a global leader in imaging technology. The company has been ranked among the top five U.S. patent holders for 35 consecutive years as of 2020 and held the top spot among Japanese companies for U.S. patents over 16 consecutive years. With a strong commitment to innovation and service excellence, Canon aims to enrich both personal and professional lives.
Guided by its Kyosei philosophy—“living and working together for the common good”—Canon integrates sustainability in all areas of its operations. This includes eco-friendly product designs, recycling efforts, and responsible business practices that aim to build a greener future for the next generations.
Canon Marketing (Philippines), Inc. operates across the archipelago and is supported by a network of authorized service centers. The company has been recognized with the Corporate Award and Gold Bagwis Seal of Excellence for its outstanding customer service.
For product or service inquiries, contact the customer care hotline at 63-2-884 9000.
