Love, Bonito has officially kicked off its biggest sale event of the year with the return of its highly anticipated Mid-Year Sale, starting May 27, 2026. Shoppers can look forward to major discounts across a wide range of styles, along with additional sitewide and storewide savings for a limited time.
The campaign highlights a curated selection of wardrobe staples, versatile everyday essentials, and occasion-ready pieces designed for different lifestyles and occasions. From casual weekend outfits to travel-ready looks and brunch ensembles, the sale offers customers more ways to refresh their wardrobe while enjoying significant savings.
Love, Bonito Mid-Year Sale Offers Up to 70% Off
During the Mid-Year Sale period, customers can enjoy up to 70% off on selected styles, plus an additional 20% off sitewide and storewide. The promotion includes a broad lineup of fashion essentials and signature pieces from Love, Bonito’s collection.
Among the featured items in the sale are the Taffeta Straight Neck Tunic Top, the Leggy™ Pia Adjustable Hem Elastic Melange Straight Leg Pants, and bridesmaid-ready styles such as the BraFree by LB Crepe Side Pleat Dress. These selected pieces will be available at special prices ranging from PHP1,640 to PHP3,190.
To give shoppers even more value, Love, Bonito is also offering stacked discounts based on minimum spend tiers:
- Extra 10% off with a minimum spend of PHP 4,000
- Extra 15% off with a minimum spend of PHP 5,500
- Extra 20% off with a minimum spend of PHP 6,000
The additional discounts allow customers to maximize their savings while shopping for wardrobe essentials, occasion wear, and versatile fashion staples.
Love, Bonito App Users Get Exclusive Promotions
Customers looking to unlock more deals during the Mid-Year Sale are encouraged to download the Love, Bonito app and enable notifications. According to the brand, app users can gain access to app-exclusive promotions, surprise flash sales, and limited-time discounts throughout the duration of the sale event.
The Love, Bonito app also serves as a convenient platform for shoppers who want early updates on ongoing promotions and exclusive offers before they become widely available.
Early Access for Love, Bonito Members
Ahead of the public launch, Love, Bonito members will receive exclusive early access to the Mid-Year Sale based on membership tiers.
The early access schedule is as follows:
- Gold Members: 25 May 2026, Monday, from 12 PM
- Silver Members: 26 May 2026, Tuesday, from 12 PM
- Public Access: 27 May 2026, Wednesday, from 12 PM
The staggered rollout gives members the opportunity to shop for discounted items ahead of the general public and secure popular styles before stocks run low.
Love, Bonito Makes Wardrobe Shopping More Accessible
Whether customers are preparing for their next holiday, updating their off-duty wardrobe, or investing in versatile staples they can wear repeatedly, Love, Bonito’s Mid-Year Sale aims to make fashion shopping more accessible through limited-time discounts and stacked promotions.
With discounts available across multiple categories and additional perks for app users and members, the annual sale event continues to position itself as one of the brand’s biggest shopping campaigns of the year.
For more information, visit the Love, Bonito website, download the Love, Bonito app, or follow Love, Bonito Philippines on Instagram.
