Managed by Enabled—the retail and distribution company behind notable brands such as Insta360, EcoFlow, Yaber, and DJI Enterprise drones in the Philippines—Raptor reached a significant milestone in 2024 with the launch of its new drinkware line and storage solutions. The newly introduced Raptor Flow (18 oz.) and Raptor Tundra (available in 20 oz and 36 oz) drinkware, along with the Raptor Rig (30L) and Raptor Rover (available in 50L and 70L), cater to individuals who value practicality and style. Staying true to its core values of Passion, Purpose, and Protection, Raptor embodies a lifestyle envisioned for those who appreciate what they bring to the table.
With the mission of realizing the potential of what they can do to meet the demands of an ever-evolving market, Raptor showcased these innovative products through the #OnwardWithPassion event at Whitespace MNL on September 30, 2024. This gathering attracted like-minded individuals eager to embrace the brand’s new offerings and to take their adventures further.
A New Era for Raptor
This launch marks a pivotal shift for Raptor, transforming it from a brand known primarily for its hard cases and coolers into a passion-driven lifestyle creator. For the founders, this event signifies both the culmination of behind-the-scenes efforts and the beginning of a journey for those ready to explore the possibilities that Raptor has to offer.
During the intimate event, influencers and members of the press were invited to participate in a series of activities that allowed them to experience the new drinkware and storage boxes first-hand. Guests engaged in activities like color-matching the Raptor Tundra, capturing lifestyle photos with the Raptor Rig and Rover, and sharing mirror selfies with personalized messages. The #OnwardWithPassion campaign encourages attendees to realize how they can reinvent their lifestyle with Raptor, preparing them for their next adventure.
Hydrating with Raptor Flow and Raptor Tundra
At the event, drinks were served in the Raptor Flow (18 oz), priced at PHP 990. This insulated mug is designed for those who lead busy lives while balancing a traditional 8-to-5 job. The Raptor Flow is capable of keeping beverages cold for up to 12 hours, making it ideal for iced coffee or chilled water, while it can also maintain the temperature of hot drinks for nearly five hours, thanks to its double-walled vacuum insulation. A standout feature of the leakproof Raptor Flow is its Slide Seal mechanism, which allows for easy cleaning since it is detachable.
For those in need of an easy-carry hydration solution, the Raptor Tundra is available in two sizes: 20 oz (PHP 990) and 36 oz (PHP 1290). During the event, the Raptor Tundra was showcased in a fun activity where participants guessed the correct sequence of its six colors—green, navy blue, light blue, white, black, and pink. With a trusty tumbler like the Raptor Tundra, staying hydrated throughout the day becomes an effortless task.
Your Outdoors with Raptor Rig and Rover
The outdoors experience takes on new dimensions with the Raptor Rig (30L, PHP 1400) and Rover (50L at PHP 1800 and 70L at PHP 2300) storage boxes, which were featured prominently in the event’s focal display. Attendees were able to visualize the storage solutions in various settings, sparking curiosity about what could fit within these spacious boxes. Beyond their ample storage capacity, the rugged construction and stackable features come in handy, available in colors like beige, gray, and green.
These storage boxes present an ideal solution for securing photo and video gear during events or for business owners managing pop-ups across the metro. The design ensures that they can withstand the rigors of transportation and usage, making them perfect for photographers and café owners among the invited guests. The versatility of these storage options means they can handle the demands of both short-term and long-term storage.
What Makes A Raptor?
The question, “What makes a Raptor?” lingers, inviting individuals to ponder where their next adventure might take them, now more prepared and equipped thanks to Raptor’s offerings. As the DJ wrapped up the setlist and the host delivered closing remarks, the essence of Raptor remained clear. The brand stands firm in its commitment to empowering individuals to unlock their multipotentiality and move #OnwardWithPassion.
Visit Raptor on their website and stay updated by following them on their social media platforms. You can find them on Facebook at Raptor Lifestyle Brand, on Instagram at @raptor_products, on TikTok at @raptor.products, and on YouTube at Raptor Lifestyle.
