Sushi Nori, one of the metro’s leading Japanese dining chains, marks its 10th year of serving sushi and Japanese favorites that Filipinos have grown to love. Since its first branch opened at SM Aura in 2015, the brand has expanded from a single concept into a household favorite. Known for making sushi more approachable, it has combined authentic Japanese techniques with flavors suited for the Filipino palate, bringing joy to customers whether dining in or ordering delivery.
Rolling Towards a Decade of Success
Over the last decade, Sushi Nori has grown from one branch to nine locations across Metro Manila. It has built its reputation on sushi rolls, temaki, and poké bowls that are accessible to all ages. The brand’s mission is clear: to make sushi fresh, fun, and affordable while keeping quality at the center.
“Sushi Nori was born out of a simple idea, which was to make sushi less intimidating and more approachable for everyone,” said Milka Romero, Founder and CEO of Sushi Nori. “We wanted to prove that Japanese food could be fresh, fun, and accessible without losing the quality people deserve. That mission still drives us today as we continue to bring sushi closer to Filipinos in every way we can.”
Big Rewards for Sushi Nori’s Biggest Fans
As part of its 10th anniversary celebration, Sushi Nori is introducing the Sushi Club, a loyalty program that rewards its most dedicated customers. For a one-time fee of ₱350, members enjoy exclusive perks, including:
- Birthday Month Perk: 20% off with a minimum ₱2,000 spend (dine-in only)
- Weekday Special: 10% off from 10 AM to 4 PM, Monday to Thursday
- Sweet Treat: Free dessert with ₱2,500 spend from 11 AM to 4 PM, Monday to Thursday
- Access to exclusive giveaways, perks, and prizes
New Dishes to Elevate Every Occasion
Sushi Nori is also launching new menu items designed for every celebration.
- Chirashi Cake: A modern take on chirashi, layered with sashimi, rice, and colorful toppings.
- Scallop Sushi Rolls: Premium scallops rolled into sushi for a more indulgent option.
- Gyoza: Pan-seared dumplings perfect for sharing.
- Katsu Curry Don: Crispy katsu paired with rich Japanese curry for a hearty meal.
- Party Platters: Ready-to-serve sets ideal for birthdays, office meetings, and gatherings.
Where the Party Goes, the Sushi Rolls
To make occasions more memorable, Sushi Nori is rolling out Sushi Nori Carts. Starting at ₱25,000, these catering carts bring freshly made rolls, sashimi, and poké bowls directly to events. Whether it is a birthday, corporate event, or private celebration, the carts make hosting easier and more enjoyable.
Booking can be made by calling +63 917 888 NORI (6674) or emailing hello@sushinori.ph.
From Sushi Nori Cravings to Japan Dreams
One of the highlights of the 10th anniversary is a raffle where Sushi Club members get the chance to win a trip to Osaka, Japan. From October 1 to November 30, 2025, every ₱1,000 single-receipt purchase at any branch earns one raffle entry, with a maximum of three entries per day. The winner, who will be drawn on December 1, 2025, will receive a roundtrip ticket to Osaka. The official announcement will be made on December 2, 2025, through Sushi Nori’s platforms.
Rolling Out the Sushi Nori Experience Across the Metro
Sushi Nori now has nine branches strategically located across the metro: Rockwell, Proscenium, Glorietta 4, BGC High Street South, Alabang Town Center, U.P. Town Center, SM Megamall, SM Mall of Asia, SM Aura Premier, and Solenad in Nuvali. Each branch offers a casual space for quick meals, gatherings, or family dining, making sushi more accessible than ever.
With a decade of growth and innovation, Sushi Nori continues its mission of bringing fresh, fun, and approachable Japanese dining closer to Filipinos, anytime and anywhere.
