barenbliss Celebrates the Holidays with ‘Tis the Season to Sparkle Campaign

By Iconic MNL
6 Min Read

barenbliss, the Seoul-born clean beauty brand popular among Filipinos, has launched its latest campaign, ‘Tis the Season to Sparkle. This festive initiative, with the tagline “For a blissful holiday glow,” invites everyone to celebrate beauty, confidence, and the magic of the season. The campaign features a serene winter wonderland, creating a peaceful atmosphere where the joy of the holidays shines through. The clean beauty brand aims to inspire a sense of calm and happiness this festive season, encouraging everyone to embrace their unique glow.

A Holiday Glow in a Box

At the heart of the campaign is the barenbliss Christmas PR Box, a special collection of must-have beauty products. Each item in the box is carefully selected to help achieve a radiant, glowing look for the holidays:

  • barenbliss Roll to Volume Mascara: Adds bold volume to lashes, creating a captivating look that lasts all day.
  • barenbliss Apple Makes Adorable Mousse Tint (Shade 02): A velvety mousse-like tint that gives a soft, matte finish with a burst of color, perfect for festive moments and a natural look.
  • barenbliss Plum Makes Plumping Lip Gloss (Shade 04): A luxurious, glossy lip gloss that adds a plumping effect and a rich shine, perfect for those holiday gatherings.
  • New barenbliss Dream Chaser Palette (Launching December): A palette featuring a variety of glittery shades designed to elevate your holiday makeup. This versatile palette offers different textures and colors to create an endless variety of looks.

The barenbliss Christmas PR Box is designed to provide everything needed for a flawless, glowing holiday look. From bold lashes to plump lips and sparkling eyes, these products combine to create the perfect ensemble for any celebration this season. Whether you’re attending a casual gathering or a glamorous party, this PR box has you covered.

Zot Brillo, Brand Manager of barenbliss, shares, “This holiday season, we wanted to capture the essence of calm, joy, and confidence. This campaign highlights our thoughtfully curated products designed to encourage every Filipino makeup lover to embrace their unique glow, reminding them to take a moment to shine and feel empowered in their own skin. It’s about enjoying the season with confidence and celebrating the beauty of who you are.”

This message reflects barenbliss’s mission of spreading confidence through beauty. The brand emphasizes that every person, regardless of background or experience, has a unique radiance. This holiday season, barenbliss encourages everyone to feel their best and embrace their individual beauty.

barenbliss holiday campaign

Creative Collaboration with Elina Jung

To enhance the ‘Tis the Season to Sparkle’ campaign, barenbliss collaborated with Elina Jung (@elinails.co), a Manila-raised Korean nail artist known for her intricate nail designs. Drawing inspiration from the shades and textures of the barenbliss Dream Chaser Palette, Elina crafted exclusive nail art that complements the campaign’s peaceful winter theme with a festive touch. Her designs are elegant and sophisticated, providing a perfect match to the campaign’s overall aesthetic.

Elina will also collaborate on a separate campaign to celebrate the launch of two new Dream Chaser palettes, set for release in December. Her nail art will reflect the soft winter tones and holiday sparkle of the new products, bringing the beauty of the season to life in a creative way. This collaboration highlights the brand’s commitment to working with talented artists who share its vision of joyful beauty.

barenbliss: For a Blissful Holiday Glow

Since entering the Philippine market, barenbliss has been dedicated to clean beauty, empowering individuals to embrace their natural glow. The ‘Tis the Season to Sparkle’ campaign continues this mission by offering products that inspire confidence and creativity. barenbliss believes that beauty should be clean, simple, and effective, allowing individuals to feel their best without compromising their values.

Matthew Salud, Assistant Brand Manager of barenbliss, states, “This holiday season, we want to celebrate the calm, the glow, and the joy that comes with being your best self. This campaign is all about making the season feel even more magical, encouraging everyone to embrace themselves and sparkle with confidence.”

Clean Beauty for the Holidays

barenbliss is committed to providing vegan, cruelty-free, and non-toxic beauty products that not only deliver results but are also kind to both users and the environment. Their ‘Tis the Season to Sparkle’ campaign encourages everyone to experience the joy of clean beauty while celebrating the holidays. By focusing on ethically-made products, barenbliss ensures that you can look your best while feeling good about your choices.

With a clean beauty approach that respects both people and the planet, barenbliss continues to push for beauty that doesn’t compromise on quality or values. Whether you’re new to the brand or a long-time fan, their products offer solutions for achieving a radiant, effortless glow that lasts through all your holiday celebrations.

barenbliss holiday campaign Tis the Season to Sparkle

To learn more about barenbliss products, visit their official website, and stay connected through their Facebook, Instagram, and TikTok accounts for the latest updates and promotions. Make this holiday season magical with barenbliss—because ‘Tis the Season to Sparkle.

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