Genteel Home, one of the country’s leading manufacturers of bespoke furniture, is on a mission to help uplift the Philippines’ home furnishing industry and spotlight the exceptional talent and ingenuity of Filipino craftsmen. To pave the way, they’ve partnered with Heart Evangelista, the country’s top international fashion and style icon.
Genteel Home Introduces Heart Evangelista as Brand Ambassador
On March 14, Genteel Home’s Founder and Principal Designer, IDr. Katrina Blanca de Leon, proudly announced Heart Evangelista as the brand’s newest ambassador. She sees Heart Evangelista as a symbol of the brand’s growth and evolution. “We’ve been crafting beautiful furniture for over a decade, and now, with Heart on board, we’re blooming like never before,” Katrina said. She added that Heart Evangelista embodies everything Genteel Home stands for – passion, pride in Filipino roots, and a belief in making a mark on the world.
Looking ahead, Genteel Home is set on expanding its reach to international markets, showcasing the Philippines’ rich talent in home furnishings. Heart Evangelista’s global recognition, not only for her fashion sense but also her social media influence, makes her an ideal representative for Genteel Home’s global aspirations. “Heart’s involvement with Genteel Home signifies our readiness to make our mark on the international stage,” Katrina emphasized.
Heart Evangelista, known for her global acclaim in the world of fashion and beauty, affirmed and expressed her admiration for the international quality of Genteel Home pieces, “Genteel Home is on par with international furniture. Not many people talk about it, which is why it’s so nice that Kat and Genteel Home are here to show the world what we’ve got. Most furniture suppliers that you see on the global scene are actually from the Philippines. We are world-class. It’s important that we’re trying to celebrate that,” she said.
Genteel Home’s journey began in 2013 when Katrina received a special commission that ignited her passion for furniture design. Since then, the brand has been dedicated to crafting pieces that inspire beauty and creativity in every home.
Beyond aesthetics, Genteel Home is committed to sustainability and community engagement. By investing in a Mahogany farm, they’re not only ensuring a steady supply of materials but also contributing to environmental preservation and providing livelihood opportunities for local communities.
For Genteel Home, every piece of furniture is crafted with love and purpose. Their collaboration with Heart Evangelista represents a shared commitment to excellence, sustainability, and Filipino craftsmanship, setting the stage for an exciting future ahead.
