How vivo Became The Portrait Master Of Smartphones

Portrait photography, a timeless art form, captures the essence and personality of individuals or groups in a single frame.

By Iconic MNL
3 Min Read

Within this realm of artistic expression, vivo, a leading global smartphone brand, has emerged as a pioneer. Dedicated to providing users with unparalleled portrait experiences, vivo has ascended to become the portrait master of smartphones.

vivo’s inspiration for portrait photography  

Since the very first selfie captured by Robert Cornelius in 1839, portrait photography has transformed into a multifaceted art form rooted in preserving life’s moments.

vivo wholeheartedly embraces this principle, aligning its vision with the essence of portrait photography. The company’s core principle, the “888” concept, reflects the rigorous standards of professional portraiture, demanding eight hours each for preparation, shooting, and editing. Leveraging mobile imaging technology, vivo seamlessly integrates this meticulous process into the realm of smartphone photography. This allows users to capture stunning portraits that embody the spirit of professional-grade work, all within the convenience of their smartphones.

The evolution of vivo’s portrait technology

vivo’s portrait journey is marked by numerous milestones that have reshaped the landscape of smartphone photography.

In 2015, vivo introduced a groundbreaking smart beauty algorithm, revolutionizing skin tone and texture reproduction.

Four years later, in 2019, they unveiled the professional 50mm portrait camera, marking a pivotal step towards systematically exploring professional-grade portraits.

Most recently, in 2023, the V27 Series showcased micron-level beautification effects, coupled with the industry-first night scene portrait fill light hardware, Aura Light. This combination elevates smartphone photography to professional standards. The Aura Light is also featured in the latest vivo V29 Series.


Innovation of vivo’s Portrait System

Portrait photography, with its myriad of complexities – from subject composition to lighting and beyond – demands a comprehensive approach. vivo addresses this challenge by pioneering the “ultra-sensing portrait system,” a system comprised of four key components:

  • Portrait analysis: Comprehensive subject perception and scene optimization.
  • Portrait clarity: Enhanced image quality through AI-powered hardware.
  • Face beautification: Customizable beautification options catering to diverse preferences.
  • Portrait bokeh: Precise and natural background blurring for immersive portraits.
vivo V29 sample photo

Harnessing the synergy of these components, vivo cultivates distinctive portrait styles characterized by clear subjects, natural skin tones, and captivating transitions.

vivo’s portrait excellence

Driven by a relentless pursuit of user satisfaction, vivo continuously refines its V Series, the portrait flagship that epitomizes excellence in smartphone photography. With a rich heritage, cutting-edge technology, and innovative systems, vivo has established itself as the undisputed portrait master of smartphones and remains poised for continued innovation and improvement.

Whether capturing selfies, group portraits, or artistic compositions, vivo offers a solution tailored to every need. Experience the transformative power of vivo’s portrait mastery firsthand and stay updated on the latest innovations through its website, Facebook, X, Instagram, TikTok, and YouTube.

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