Starfinder Optical marked another milestone with the opening of its new branch in SM City North Edsa, Quezon City on July 19, 2019. Following last year’s continuous expansion and multiple product launches, the company aims to serve more customers in the North area by offering fashionable prescription eyewear.
Expanding Brand Reach and Awareness
The expansion focuses on increasing brand visibility and providing the best eyewear available in the market. To support this milestone, Starfinder Optical launched a digital campaign called #WeAreStarfinder to boost brand awareness and promote its high-quality products and unique designs inspired by Korea’s fashion culture.
Korean-Inspired Quality Eyewear
Starfinder Optical is the first Korean concept optical shop in the Philippines. The store offers vogue eyewear with specialized lenses exclusively made in South Korea. Known for high-standard production, Korean lenses are designed for durability, ensuring products surpass competitors in the market. Jacob Song, Marketing Manager, stated, “It is assured that all our products went through quality assurance and were intensively developed by industry experts to satisfy the eyewear needs of the customers.”
Affordable Fashionable Eyewear for All Ages
Starfinder Optical provides complete fashionable eyewear starting at Php 1,290. This price includes specialized lenses and a free eye consultation. The store accommodates customers ranging from 5 years old to senior citizens. The brand introduced the pioneer open display system, allowing customers to access and try eyewear freely. In-store displays offer detailed information about each product’s unique features. Song added, “At Starfinder Optical, we make it easy for customers to choose their eyewear. Plus, we also ensure that every time our customers visit Starfinder, they will leave with a smile on their faces, knowing that their eyewear needs were met, and the peak of their expectation was reached.”
12 Years of Service Excellence
Starfinder Optical has been serving Filipino customers since 2007. Celebrating 12 years of business, the company is offering free eye check-ups conducted by licensed doctors and complimentary spec cleaning handled by professional sales associates. The brand continues to focus on being the preferred eyewear store for consumers and promises more product promotions to benefit its customers.
Starfinder Optical SM North combines Korean-inspired designs, high-quality lenses, and customer-centered service to create a unique eyewear shopping experience. The new branch is positioned to accommodate more patrons while reinforcing the brand’s commitment to fashionable, durable, and accessible eyewear.
