TCL, a leading global consumer electronics brand and one of the top two TV brands in the world, hosted its first-ever TCL CoolFest 2024 at the Trinoma Activity Center on October 11th. Co-presented by Anson’s, the event was filled with electrifying music performances, exciting activities, prizes, and a showcase of cutting-edge technology, including the highly anticipated TCL NXTFRAME TV.
An Unforgettable Showcase of Innovation
TCL CoolFest 2024 gave mall-goers a firsthand look at an impressive range of TCL products designed to offer a modern and connected lifestyle. From stunning televisions to smart air conditioners and efficient refrigerators, TCL’s products at the event showcased the brand’s innovation and 24-year legacy of providing quality appliances in the Philippines.
“TCL CoolFest is a celebration — not just about showcasing our innovations: it’s about what it means to truly live a cool life with TCL,” said Ms. Shae Yu, TCL Deputy Marketing Director. “From stunning entertainment experiences with our TVs to smart appliances that make life easier, TCL empowers consumers to enjoy every moment with ease and comfort.” Her enthusiastic welcome set the tone for an exciting day of experiences, with the crowd eagerly participating in the festivities.
A Strong Partnership with Anson’s Appliances
Anson’s Appliances played a key role in TCL CoolFest 2024 as a co-presenter, celebrating its long and fruitful partnership with TCL.
“We are proud to be a co-presenter for the TCL CoolFest 2024. It’s been a long partnership and a fruitful one. We’ve seen TCL grow over the years, and they’ve consistently provided new products, quality, and great service to our customers. We’re very happy to be a partner of TCL, and we look forward to serving more customers in the Filipino market in the coming years,” said Mr. Eugene Lim, Director for Business Operations of Anson’s Appliances.
Anson’s Appliances was also recognized with a special award for being the first partner dealer to sell the world’s largest QD-Mini LED TV in the Philippines, the TCL 115″ X955 MAX. This milestone underscores Anson’s Appliances’ leadership in bringing top-tier innovations to Filipino consumers.
A Musical Experience and Cutting-Edge Technology
The TCL CoolFest 2024 offered more than just cutting-edge technology; attendees were treated to a live performance by top OPM artist Adie, who serenaded the crowd with his hits “Paraluman,” “Mahika,” and “Tahanan,” adding an extra layer of excitement to the event.
The highlight of the day was the introduction of TCL’s newest innovation, the TCL NXTFRAME TV, which wowed attendees with its revolutionary design and features. Set to launch later this October, the TCL NXTFRAME TV features a flat and slim frame design, seamless wall mounting, a movable stand, an adjustable cabinet stand, and a matte screen that complements any modern home.
Attendees were also impressed by the TV’s “AI Art” capabilities and experienced the powerful sound quality of TCL’s 3.1.2ch Ultra-Slim wireless soundbar.
A Celebration of Technology and Art
In a thrilling announcement, TCL invited attendees to the first-ever exhibit launch of the NXTFRAME TV in collaboration with the Ronac Art Museum. The exhibit will run from October 25 to 31, offering visitors a unique opportunity to explore the creative intersection of technology and art. The NXTFRAME TV’s sleek design and features will be the centerpiece of the exhibit, blending cutting-edge technology with artistic expression.
Experience the Future with TCL
To learn more about the TCL NXTFRAME TV and other TCL innovations, visit https://www.tcl.com/ph/en or check out TCL Philippines on Facebook and Instagram.
