Ever wonder what really goes into perfecting a craft? It’s not just about spotlight moments; it’s about relentless dedication, the countless tries, and the journey of growth that often stays hidden. Lemon-Dou knows exactly what it’s all about, and so, it is championing not just the big wins, but every single step of the creative and professional journey.
At the recent Master Izakaya event held at the BGC amphitheater on July 4th and 5th, Lemon-Dou brought together a vibrant community of creators, dreamers, and go-getters. It was a night buzzing with incredible food, refreshing flavors, and a collective push for forward momentum. Headlining the event were brand ambassadors of Lemon-Dou, Erwan Heussaff and Myrtle Sarrosa. These two truly embody what it means to master your craft—from culinary storytelling and content creation to competitive cosplay and engaging hosting, Erwan and Myrtle have fearlessly pursued their passions with unwavering discipline, resilience, and heart. They shared raw, hard-earned insights on how to genuinely push boundaries and embrace the process of true mastery.


And who better to lead this celebration than Lemon-Dou, Coca-Cola Philippines’ first alcoholic mix offering? Since its launch in 2021, Lemon-Dou has become a favorite for its bold, zesty, fizzy, and refreshingly authentic Japanese flavor. With three signature variants – the mellow Honey Lemon (3% ABV), the classic Signature Lemon (5% ABV), and the intense Devil Lemon (9% ABV) – plus last year’s exciting addition of Peach Lemon (7% ABV), Lemon-Dou continues to perfect its craft while championing yours.

Here are 7 Game-Changing Tips for Mastering Your Craft, inspired by Lemon-Dou and directly from Erwan and Myrtle at Master Izakaya:
- Commit to Your Vision, Daily
Erwan emphasized that consistency is your superpower. “It’s not just about setting goals—it’s about showing up for them every single day, especially when the going gets tough.” Whether you’re learning to cook, produce content, or pick up a new skill, it all begins with committing to that daily grind. True mastery isn’t built overnight, but through steady, focused work. - Embrace the Practice (and the Fails)
Myrtle shared how countless hours of trial and error have shaped her creative journey. “People often just see the polished output, but rarely the messy process. I’ve failed more times than I can count—but every ‘mistake’ was actually a crucial step in my progress.” Mastery takes grit, and Lemon-Dou is here to cheer on every attempt, every stumble, and every breakthrough. - Build Your Mental Fortitude
Both Erwan and Myrtle agree: your mindset is everything. Mastery isn’t just about technical skill—it’s about unwavering mental resilience. Pushing past self-doubt and staying deeply connected to your ‘why’ is what truly keeps you moving forward. When challenges arise, it’s the strength of your mindset that allows you to persist and thrive. - Find Your Flow and Rituals
Myrtle highlighted the power of establishing routines that prepare you for peak performance. Whether it’s scripting videos or meticulously preparing costumes, she creates personal rituals to get into the zone, sometimes even unwinding with a chilled Lemon-Dou as a perfect reward for a good day’s work. These small habits can elevate your productivity and keep you grounded. - Connect and Collaborate
Erwan noted how cultivating strong relationships has been instrumental in his evolution as a storyteller. “You learn an incredible amount by surrounding yourself with people who are equally passionate and driven.” Events like Master Izakaya are perfect hubs for creators to connect, spark collaborations, and grow together. Mastery thrives not in isolation but in shared inspiration and support. - Unleash Your Unique Flavor
Just like each distinct Lemon-Dou variant brings something special to the table, Erwan and Myrtle encouraged attendees to lean into what truly sets them apart. Mastery is not about blending in; it’s about confidently standing out with your own signature style. Embrace your quirks, your voice, and your perspective—they’re what make your craft authentic. - Celebrate Every Win, Big or Small
Myrtle summed it up perfectly: “Don’t wait only for the monumental wins. Celebrate the rough drafts, the rehearsals, the near-misses, because that’s where real, gritty growth happens.” Lemon-Dou champions these everyday victories because they are the true building blocks of a master. Every little success counts, and acknowledging them keeps the momentum alive.
So, here’s a resounding cheer to committing, growing, learning from fails, and thriving every single day. Choose a drink that mirrors your passion and celebrates every authentic step of your journey. Choose Lemon-Dou.

Discover more and join the community by following Lemon-Dou Philippines on Facebook and Instagram or visit
https://www.coca-cola.com/ph/en.