SMX Convention Center Aura plays a vital role in enabling Alice Saves Wonderland’s immersive magic experience to come alive in Manila. International creative technology leaders SparksLab Technology and FrameMotion Studio bring Alice Saves Wonderland to the Philippines, unveiling a spellbinding interaction that transforms storytelling into something audiences do not just watch but fully enter.
Through its adaptable spaces, robust technical infrastructure, and experienced on-ground team, SMX Convention Center Aura enables the seamless integration of advanced technologies. These include projection mapping, motion sensors, spatial audio, artificial intelligence, and interactive 3D environments. This level of technical capability allows immersive exhibitions to move beyond traditional formats and deliver a multi-sensory experience designed for modern audiences.
More than simply hosting the event, SMX Convention Center Aura becomes an active part of the storytelling. The venue shifts, responds, and transforms to support large-scale immersive productions. Its flexible layout and infrastructure make it possible for international creators to execute technically complex concepts without compromise.
The collaboration between SMX Convention Center Aura, SparksLab Technology, and FrameMotion Studio demonstrates how immersive creators and purpose-built event venues can work together to redefine exhibitions and live experiences in the Philippines. As immersive entertainment continues to grow in Asia, Manila positions itself as a destination capable of supporting next-generation productions.
“This partnership reflects where the future of events is headed,” shared Walid Wafik, SM Hotels & Conventions Corporation’s (SMHCC) Senior Vice President for Operations. “When content, technology, and venue design align, experiences move beyond being hosted—they are truly lived.”
Why Manila Was Chosen as the Third Global Stop
Fresh from acclaimed international runs in Malaysia and Taiwan, Alice Saves Wonderland arrives in Manila as its third global stop. The city was chosen for its vibrant creative energy and growing reputation as a destination for innovative and immersive experiences in Asia.
For this milestone staging, SparksLab Technology and FrameMotion Studio selected SMX Convention Center Aura as their preferred venue and events partner. The space has been transformed into an interactive Wonderland built for discovery, wonder, and meaning. Every technical detail was carefully executed to ensure audiences feel immersed from the moment they step inside.
“Each global stop adds a new layer to the story,” shared the SparksLab team. “For Manila, we wanted a venue that could support the technical depth of the experience while allowing audiences to feel fully immersed from the moment they step inside. SMX Convention Center Aura gave us the freedom and flexibility to bring Wonderland to life.”
By choosing SMX Convention Center Aura, the creative teams ensured that the Manila staging would meet global standards while adapting seamlessly to the local audience. The venue’s ability to integrate projection mapping, spatial audio, artificial intelligence, and interactive environments reinforces its reputation as one of the country’s leading event destinations.
Strengthening the Future of Experiential Events in the Philippines
As SMX Convention Center continues its nationwide expansion, the partnership further solidifies its role in shaping the future of experiential events in the Philippines. Upcoming venues in Cebu, Cabanatuan, Sta. Rosa in Laguna, Sto. Tomas in Batangas, and Pasay signal the brand’s commitment to supporting exhibitions, brand activations, conventions, and immersive experiences across key regional hubs.
The collaboration with SparksLab Technology and FrameMotion Studio highlights how Philippine venues are evolving alongside global trends. Immersive exhibitions like Alice Saves Wonderland require more than just space. They demand technical sophistication, operational expertise, and adaptability. SMX Convention Center Aura provides these essential elements, positioning itself at the forefront of innovative event solutions.
By hosting international immersive productions, SMX Convention Center Aura reinforces Manila’s standing as a growing hub for technology-driven storytelling and experiential entertainment in Southeast Asia.
Event Details: Alice Saves Wonderland in Manila
Alice Saves Wonderland runs from January 15, 2026 to March 20, 2026 at SMX Convention Center Aura, Meeting Rooms 2 to 8, located on the 3rd and 4th Levels of SM Aura Premier, Taguig City.
The immersive exhibition invites audiences to step inside a reimagined Wonderland powered by creative technology and interactive design. With its strategic location in SM Aura Premier and its state-of-the-art facilities, SMX Convention Center Aura provides the ideal setting for this large-scale, globally recognized production.
As immersive storytelling continues to shape the future of live entertainment, the partnership between SparksLab Technology, FrameMotion Studio, and SMX Convention Center Aura sets a benchmark for how venues and creators can collaborate to deliver meaningful and transformative experiences in Manila.
