HUAWEI has expanded its legacy of imaging innovation and refined craftsmanship with the launch of the HUAWEI Pura 80 Ultra and HUAWEI Pura 80 Pro. These flagship smartphones combine elegant design with advanced mobile photography capabilities, enabling users to capture life’s moments in stunning clarity across different settings. The HUAWEI Pura 80 Ultra is priced at PHP 89,999, while the HUAWEI Pura 80 Pro is available for PHP 59,999.
See the Finer Details with Precision in Every Frame
The HUAWEI Pura 80 Pro allows users to capture extraordinary details through its Ultra Lighting Macro Telephoto Camera with up to 5cm Super Close Focus. Its F2.1 aperture improves light intake, creating vibrant and lifelike shots in different lighting conditions. This makes it possible to capture everything from lantern-lit streets to performers under stage lights. It’s a 1-inch Ultra Lighting Camera, combined with the Ultra Chroma Camera, that enhances night photography, ensuring cityscapes and concert scenes retain rich color and emotional depth.
Bring the World Closer with Picture-Perfect Clarity
The HUAWEI Pura 80 Ultra introduces the industry’s first Switchable Dual Telephoto Camera, combining a 3.7x mid-telephoto and a 9.4x ultra-telephoto lens in a single unit. This innovation delivers sharp, cinematic-quality photos even from a distance, whether at live events or during intimate portrait moments. The 1/1.28-inch Ultra Large Sensor enhances telephoto light intake, producing sharper and more vivid photos of skylines, twilight walks, or portraits. The phone’s micron-level motor and 140 precision components enable smooth transitions between focal lengths.
Its 1-inch Ultra Lighting HDR Camera enhances dynamic range with real-time TCH-HDR processing that reaches 16EV. This ensures balanced light and shadow, preserving details in sunlit architecture and moody nightscapes. Video quality is also elevated with the AI Cinematic Engine, which enriches colors and contrast to create immersive playback that feels lifelike.
Carry Dazzling Elegance Anywhere You Go
The HUAWEI Pura 80 Ultra and HUAWEI Pura 80 Pro balance imaging power with stylish design. The Pura 80 Ultra features a “golden glaze” finish, available in Prestige Gold or Golden Black, offering understated luxury. The Pura 80 Pro delivers a sleek look with its radiant finish, available in Glazed Red, Glazed White, or Glazed Black.
Both smartphones are built for durability. The Pura 80 Ultra uses 2nd Gen Crystal Armor Kunlun Glass, while the Pura 80 Pro features 2nd Gen Kunlun Glass. With IP68 and IP69 ratings, both models are resistant to dust and water, making them reliable even in unexpected conditions.
Elevate Your Mobile Experience with Intelligent, Powerful, Immersive Performance
The HUAWEI X-True Display provides ultra-bright visuals, ensuring vivid colors and fluid performance even under sunlight. Large Amplitude Dual Speakers enhance audio for a theater-like or concert-like experience. Both smartphones run on EMUI 15, offering AI-powered interactive themes such as Emoji Crush and Air Hoops for personalized use.
The AI Smart Control Button allows instant access to apps and doubles as a fingerprint sensor. AI-powered tools enhance usability with AI Remove for photo editing, AI Messaging for privacy, Air Gesture for hands-free interaction, Real-Time Translation for communication, and AI Noise Cancellation for clear calls.
Battery performance is supported by a 5170mAh capacity and ultra-fast charging options, including 100W HUAWEI SuperCharge and 80W Wireless SuperCharge, keeping devices powered throughout the day.
Frame the World in a Brand New Light with the HUAWEI Pura 80 Ultra and Pura 80 Pro, Available Now with Exclusive Service Offerings
The HUAWEI Pura 80 Ultra and Pura 80 Pro are now available in the Philippines. The Pura 80 Ultra is priced at PHP 89,999 and the Pura 80 Pro at PHP 59,999. Both can be purchased through Shopee, Lazada, TikTok, HUAWEI Online Store, and HUAWEI Experience Stores nationwide.
Buyers will receive exclusive service benefits, including a free 1-Year 1-Time Accidental Damage Protection, 1-Year Battery Renewal Service from HUAWEI Care+, official APAC warranty, Priority Maintenance Service, and free door-to-door repair collection and delivery.
Customers who purchase the Pura 80 Ultra will also receive a HUAWEI FreeClip, trade-in tokens worth PHP 8,000, HUAWEI Care+ valued at PHP 7,199, and a HUAWEI WATCH GT 5. Those who purchase the Pura 80 Pro will get trade-in tokens worth PHP 5,000, HUAWEI Care+ worth PHP 5,999, and a HUAWEI WATCH GT 5. This promotion is valid until September 30, 2025.
For more details, visit HUAWEI’s official website or social media accounts on Facebook and Instagram.
